Hello there! Want a discount? Grab 5% OFFon your first order!
onlinehomeworkmarket logo
Hello there! Want a discount? Grab 5% OFF on your first order!

Our Services

Get 15% Discount on your First Order

Presentation Guidelines and Rubric Overview A good marketing plan needs to translate into quantifiable measures. Without such quantification, a plan will

Presentation Guidelines and Rubric

Overview

A good marketing plan needs to translate into quantifiable measures. Without such quantification, a plan will often fall apart. Thus, defining objectives and respective key performance indicators (KPIs) to measure the effectiveness of the plan is essential.

Your CMO has asked you to create a strategic marketing plan and share it with other regional marketing directors, so that each park follows a similar strategy. Considering the different challenges in each park, the marketing objectives must be broad enough to address each park’s challenges, with minimum or no customization.

Defining the marketing objectives and relevant KPIs will help you, the other regional marketing directors, and the CMO to pre-assess the effectiveness of the plan you have proposed and to address gaps, if any.

Prompt

Create a PowerPoint presentation for the CMO and your fellow regional marketing directors in the course scenario. The goal of this presentation will be to share marketing objectives, associated success criteria, and methods to monitor and measure the results.

Specifically, you must address the following criteria:

  1. Identify two SMART objectives (Slides 1–2)
    • Choose two of the marketing methods identified in Milestone Two and identify SMART objectives for each.
    • Begin this part by restating the identified marketing strategies and then state the SMART objectives. How does each objective align with the SMART framework?
  2. Identify two KPIs—one for each marketing objective—to measure the success of the marketing strategies (Slides 3–4).
    • What are your reasons for choosing each KPI?
  3. Determine two methods to monitor the results of the identified KPIs (Slides 5–6).
    • Why have you chosen these methods?
    • Describe the feedback loops to be implemented in this case (Slides 7-8).
      • Identify the specific feedback loops you will monitor and how often.
      • How should results be reported to the key stakeholders needing this information?

What to Submit

Submit a narrated PowerPoint presentation with 8-10 slides.. Consult the Shapiro Library APA Style Guide and FAQ: Where Can I Find Information on APA Style and PowerPoint Presentations for more information.

Note: In addition to the text on the slides, remember to include audio narration in your PowerPoint presentations to convey your information effectively. If due to technical challenges, audio narration is not possible, precise and extensive speaker notes should be used to address all the critical elements in the presentation. For example, you can use brief bulleted lists on the slide and include detailed explanations in your audio narration or speaker notes.

Share This Post

Email
WhatsApp
Facebook
Twitter
LinkedIn
Pinterest
Reddit

Order a Similar Paper and get 15% Discount on your First Order

Related Questions

Presentation Structure1. Title slide: Title, your name, 4690 ORGL Capstone, date.2. Organizational Leadership outcomes. Devote at least one slide to each

Presentation Structure1. Title slide: Title, your name, 4690 ORGL Capstone, date.2. Organizational Leadership outcomes. Devote at least one slide to each outcome.3. Identify artifacts attesting to your learning for each ORGL outcome.“A” work has two artifacts and rationale per outcome.4. Provide rationale for each artifact. Very Important!Explain how/why the item

Evaluating Zoo Captivity: Utilitarian, Kantian, and Virtue Ethical Perspectives From a utilitarian standpoint, the general well-being and enjoyment of

Evaluating Zoo Captivity: Utilitarian, Kantian, and Virtue Ethical Perspectives From a utilitarian standpoint, the general well-being and enjoyment of humans and animals should be the main priorities. Utilitarians assess if the advantages of zoos—such as public awareness, education, and conservation initiatives—balance the pain that captive animals endure. An advocate of

1. The complex interplay between faith-based or single-issue terrorism and societal values requires thoughtful examination, exploring the challenges of

1. The complex interplay between faith-based or single-issue terrorism and societal values requires thoughtful examination, exploring the challenges of striking a balance between individual liberties and the imperative to safeguard collective security. Understanding the multifaceted factors that contribute to the emergence of such ideologies is crucial for fostering informed discussions