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Societies occasionally experience a phenomenon in which a gr…


Societies occasionally experience a phenomenon in which a group of people begin to act in unpredicted ways. This is referred to as collective behavior, “the relatively spontaneous and unstructured behavior of a group of people who are reacting to a common influence in an ambiguous situation” (Schaefer, 2018). 

Crowds, actions of disaster victims, and rumors are considered some forms of collective behavior.

  • Discuss at least 1 fad (try to pick 1 from your childhood) that seems to have faded away. Pictures (appropriate ones) are encouraged to refresh your classmates’ memories. 
  • How can collective behavior contribute to social movements and eventually social change?

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