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View the video on McDonald’s counter redesign. ( http://www….

 

  1. View the video on McDonald’s counter redesign. ( http://www.youtube.com/watch?v=Yly8aECao6M )

    Answer the following questions:
    1) Do you think this  front counter update was more efficient for customers, for employees, or both? Explain why.
    2) Thinking about the self order/pay kiosks now being installed – what are the benefits and weaknesses of adding this option for customers and employees?
    3) Does adding the self order/pay kiosks support competitiveness? 

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